MORE than half of Americans would rather take a vacation during the holiday season than have a traditional family reunion, according to a new study.
A recent poll asked 2,000 nationally representative Americans to see how this year’s holiday season will play out and found that 59% are eager to take a trip rather than celebrate at home.
Many are actively planning their trips – 73 percent of those planning to travel for the holidays will have started making arrangements by October, and for good reason.
Almost three-quarters of those planning to travel for the holidays this year plan to spend more on these plans this year than ever before.
Made by OnePoll for To affirm, the survey found that 54% of all respondents plan to spend more on experiences (like traveling or attending and throwing parties) than on physical gifts.
In fact, the best gift Americans plan to give this year is a memorable experience, like tickets to a concert or sporting event, and the best gift Americans hope to receive this year is a vacation.
“While many Americans are eager to celebrate the holidays this year with a special getaway, more than 60% of those surveyed agree that an increase in costs is preventing them from traveling the way they would like,” said Silvija Martincevic, Commercial Director . to Affirm.
“Planning ahead can help consumers better manage and budget their vacation spending, especially as nearly half of respondents say they plan to spend more this holiday season in order to make it memorable. “
In addition to memorable experiences, Americans plan to give e-gifts (29%), clothing (25%), and vacations (26%) to loved ones.
How much exactly do Americans plan to spend? For loved ones this year, the average respondent expects to lose almost $ 400 and just over $ 300 for each immediate family member.
Due to the high prices associated with the season, 61% of respondents no longer wait for the Black Friday and Cyber Monday sales to start their holiday shopping. In fact, one in five people started shopping in September, with almost a quarter (23%) saying it was because they wished they had a better budget.
Amid the increase in spending this year, more than half (54%) of Americans said they had anxiety about holiday shopping, 52% agreed they felt pressured to overspend, and seven Americans said they felt pressured into spending too much. out of 10 end up going over budget.
When it comes to the biggest vacation stressors, staying on budget is the number one concern for Americans this year (41%) – followed by long-term debt (31%), shipping costs (28 %) and late or hidden charges. (26 percent).
To help ease the pressures, 72% plan to rely heavily on online shopping to avoid the crowds, as 57% predict this year’s holiday shopping season will be busier than a typical year.
“In addition to being one step ahead of their holiday shopping, we’re encouraged to see consumers take advantage of flexible payment solutions to help them spend responsibly this year,” said Martincevic.
“In fact, more than half of Americans are interested in using a pay-per-term solution for their holiday shopping – and almost 70% think it helps them budget better.”
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